Consumer skepticism of ultra-processed foods , unrecognizable ingredients, and long ingredient labels is on the rise. Closer to Scratch helps simplify formulation with familiar, more recognizable ingredients. This innovation platform removes what consumers and customers want to avoid while still delivering their expectations on taste, texture, shelf life.


Featured Closer to Scratch Products
Discover our latest offerings from the Closer to Scratch platform designed to help customers move towards simple, more recognizable formulations.
Challenge
Most plant-based meat substitutes feature methylcellulose—a synthetic compound used as a binder. While effective, its presence undermines the “better-for-you” expectation many have for plant-based foods.
Solution
NutriBind is an alternative to methylcellulose in meat substitutes applications while delivering meat-like texture and nutritional benefits:
- Contains 30% fiber and 44% protein
- Potential fat reduction up to 16%
Applications
Plant-based meat formulations
Suitable for: Food Manufacturers, Protein Processors, & Retail (Private Label)
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